More than your teacher: A campaign to show what we really do

At Glorick, we’ve spent years defending the idea that learning a language is about much more than memorising vocabulary or passing a test. What we do — and what our teachers do — is support people on a journey of personal and professional growth.

That’s why we’re launching the campaign “More than your teacher”, a series of messages that reveal the real value of our classes. Because behind every session, there’s someone who listens, adapts, challenges you when needed, and gives you confidence when you doubt yourself.

What does it mean to be more than a teacher?

Yes, our trainers are native speakers. But more than that, they are allies, mentors, guides, motivators, confidants, and sometimes even friends. Each learner finds what they need. The bond between student and teacher is no coincidence, it’s the result of a learning model built around people.

Language training is emotional, too

Learning to speak another language means putting yourself out there, making mistakes, and daring to try. That’s why the relationship with your teacher matters so much. At Glorick, we make sure every learner has someone by their side who pushes them forward and not just someone who teaches.

What’s behind this campaign?

Beyond the visuals and messages you’ll find on our website and social media, this campaign is also a reminder to HR teams: choosing the right training provider is key. It’s not just about materials or modern platforms. It’s about people. About connecting with each employee’s motivation, wellbeing, and confidence.

And you? What do you need from your teacher?

Maybe someone who gives you structure. Or someone who listens. Or challenges you. Whatever it is, you’ll find it at Glorick. Because we don’t just teach languages, we build the kind of connection that makes people want to learn.